BLLICE

Women, Excellence, and Italian Beauty

The adventure of Bllice has deep roots in the dream of a man who has always believed in the excellence of women. Franco Boz, the visionary founder of Bllice, although unable to see his project take shape, left a tangible legacy represented by the constant presence of Nathalie, the one who always stood by him in life and now carries forward his legacy with dedication.

Bllice’s goal is clear: to make products of superior quality and precious materials accessible, with a strong connection to Italian craftsmanship. From raw materials to finished garments, the entire production process of Bllice is entirely carried out in Italy, paying tribute to the country’s artisanal mastery.

Bllice’s operational headquarters is located in the picturesque setting of Friuli Venezia Giulia, and the name “BLLICE” is a stylized transposition of the Friulian word “BIELECE,” which means beauty. Franco Boz had a deep attachment to the territory, and this choice of name reflects the desire to represent the richness and depth of the Friulian region in a broader sense.

The production company has over 40 years of experience in the industry, particularly distinguishing itself for expertise in working with precious materials such as wool silk, cashmere, wool, cotton, silk cotton, linen, and other natural fibers. All these high-quality materials are made available to customers in Bllice’s Spring/Summer and Autumn/Winter collections.

What makes Bllice even more unique is its 100% female nature. The company is led with enthusiasm by determined women who not only present a brand with solid values but have been committed from the start to respecting the environment in every aspect. Bllice is more than a fashion brand; it is a statement of intent, a commitment to sharing ideas that allow each individual to best express their personality through style. Comfortable, timeless, practical, and versatile, Bllice’s fashion reveals itself at every moment with a unique appeal, ready for any occasion.

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